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September 26.2025

2 Minutes Read

Exploring Creative Trends in Advertising: Maybelline, Stiller's Soda, and More

Diverse and dynamic creative advertising campaigns collage.

Cultural Icons and Advertising: Maybelline’s Musical Muse

This week, Maybelline captivated audiences with its new global spokesperson—Miley Cyrus. Taking inspiration from the brand's iconic jingle, she injects a fresh and personal twist into the well-loved melody. Circus' nostalgic connection resonates with many fans, showcasing how powerful personal experiences can elevate brand campaigns.

Ben Stiller's Soda: Comedy Meets Commerce

In a world filled with celebrity-backed beverages, Ben Stiller's new soda, Stiller’s Soda, stands out through humor and self-awareness. The campaign highlights the absurdity of celebrity products, using comedy as an effective tool to engage audiences. Voiceover by Justin Theroux adds a layer of charm, ensuring the audience knows they shouldn't take the advertising too seriously.

The Power of Collaboration: Nike and Skims Join Forces

The launch of NikeSkims illustrates the magic of creative partnerships. Featuring an ensemble of 50 women athletes, this ad evokes a sense of empowerment and unity. With Kim Kardashian's presence, it intertwines fashion and athleticism while promoting inclusivity in sports, thereby appealing to a diverse consumer base.

Willem Dafoe's Poetic Whisky Pitch

Actor Willem Dafoe adds a touch of artistry to Laphroaig's storytelling, as he reflects on the sensory experience of whisky—connecting personal memories with the product. Such visual storytelling captures a unique lens of sophistication that appeals to both casual drinkers and connoisseurs alike.

FedEx’s Take on Modern Workplace Realities

FedEx’s campaign cleverly critiques outdated corporate behaviors. By showcasing common awkward office tropes, it emphasizes the need for modern solutions, thus positioning its tech as a conversational starter in the age of digital transformation.

Through these campaigns, we see diverse approaches in advertising that engage, entertain, and spark conversation. From humorous product introductions to meaningful collaborations, this week in advertising reflects innovation and creativity that speaks to an increasingly aware consumer base.

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Discover the Unique Taste of Laphroaig Whisky with Willem Dafoe

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Exploring Creative Trends in Advertising: Maybelline, Stiller's Soda, and More

Cultural Icons and Advertising: Maybelline’s Musical Muse

Ben Stiller's Soda: Comedy Meets Commerce

The Power of Collaboration: Nike and Skims Join Forces

Willem Dafoe's Poetic Whisky Pitch

FedEx’s Take on Modern Workplace Realities

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